Francesca Bianchi: a mini Q&A

Perfume maker Tanja Deurloo and perfumer Francesca Bianchi are meeting up regularly in Amsterdam, the city where they both live and work. To bounce ideas, to share insights and to smell together. Let's get to know Francesca in bit better in this mini Q&A.

What do you enjoy the most on a day off?
On a day off, I cherish the quiet moments of solitude. I enjoy being alone to reflect and create without interruptions. It’s during these times that I feel most at peace and inspired.

What sparks your imagination or wandering thoughts?
A variety of things spark my imagination. English and French poetry from the 19th century, diverse music genres, and even the tranquility of silence can all inspire me. Music, in particular, plays a significant role in my creative process, from classical to electronic.

When you think of “hedonism,” what comes to mind, and what does it mean to you?
To me, hedonism means indulging in life’s pleasures and comforts. However, I also see it as a balance against the hard work and challenges of life. It’s about enjoying luxury in a way that enriches the soul, like savoring quiet moments, cozy comforts, and personal pleasures. It’s not about showing off wealth but finding true comfort and joy.

When you reflect on your first collaboration with Tanja, what is the first memory or experience that comes to mind?
My first collaboration with Tanja was incredibly special. I felt honored and humbled to be asked to create something for the 10th anniversary of Perfume Lounge. The process to at that time create Cuir Soyeux was both exciting and enlightening as it was my first commercial brief. The collaboration flowed naturally and was a great learning experience, reinforcing the joy and synergy that come from working together.